Enrichment Experience Comments

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Technical Drawing.

Four Pleasure Analysis.

Context of use.

The 'Green-Tea-Pot'.

For the experience enrichment project I have chosen to redesign a green-tea teapot. The teapot is targeted at young independent women between the ages of 25-35 who enjoy living a healthy lifestyle, practicing yoga, have an eager interest in modern design and of course are familiar with the traditions and benefits of having a daily cup of green tea. When buying a product, a woman values and considers the aesthetics of the design but also needs a certain level of satisfaction of how the tea is brewed, and this teapot design is sure to fulfil both these aspects.

In this assignment I aim to create a teapot that enhances the tea experience from not only the aesthetics but also the preparation and pouring of a fine cup of green tea. My teapot is designed to not be hidden away in the cupboards but be constantly on display in the kitchen. This will be achieved as it is sculpted in an inventive way that the owner is proud to have it on display and show it to their guests. The appearance fulfils the wants of a woman interested in design as it does not pose as an ordinary ‘tacky’ teapot that is entirely function concerned, but is instead also a piece of art. The teapot incorporates the traditional tea rituals whilst adding a modern touch to the experience. This is evident as the rounded base of the inner wall of a vacuum allows the tealeaves to brew perfectly and therefore evenly poor into cups for the same taste. The insulation within the teapot keeps the temperature of the water around 70°c (best suited for green tea), maintaining the excellent tasting tea for a longer period of time, hence improving the entire tea experience.

In addition, the lady is able to connect with the tea rituals due to the teapot being hand held. Without any handles there is a greater focus on the brewing and the gesture of pouring the tea. A vacuum similar to the idea of a thermos insulates the heat so the teapot is able to exist without handles. The two layers of the vacuum are porcelain which is best suited for green tea but these layers contain a gap between them that maintains the heat whilst preventing the outer layer of becoming to hot to hold.

With its innovative features the teapot generates soothing and relaxing emotions by combining a woman’s love of tea with appealing trendy designs. Thus, by fusing the best traditional and modern sides of tea drinking the teapot successfully not only fulfils but also goes that extra bit further in satisfying the wants and needs of its target market.

Objectified.

Relationships are developed between humans and objects within seconds as we all subconsciously make assumptions at our first glance. We assume the object’s function, how well it completes its job, cost and even how heavy or light it weighs. These split second subconscious decisions form an opinion that Objectified explores although not only from the consumers but as well as the people who design them. We are provided an insight into the practice of well-known industrial designers and how their relationship with a product is developed on over time.

We are pointed out the numerous common everyday objects that we all take advantage of. From as soon as we wake up in the morning until we go back to sleep later on that night we utilize many objects from pens to cars to even knives and forks. Although we use these objects everyday we do not realize the amount of time and decisions that has been put in to make the object what it is today. Each product has a story and is embedded with decisions by industrial designers that have re-examined, re-evaluated and eventually re-invented.

Apple is one of the few companies left in the world that takes design seriously and Jonathon Ive provides the audience a look into how the Macbook Air is created and how the experiments of different processes become to be the final product. Ive explains how a sense of hierarchy is needed to determine and establish what is of high priority in the specific design. Despite the uniqueness of apple’s products, they do not follow the traditional ‘form follows function’ causes people to question the design.

Australian Industrial designer Marc Newson is inspired by everyday objects that he collects or ‘things he finds interesting’. He has been highly influenced through significant events throughout his life such as the landing on the moon, but he explains that he bases his designs not on the past but how he can utilize these ideas for in the future. Newson points out that he tries to make his products to last and not wear away although not just the product itself but also the consumer wants to keep. This is apposed to new technology that will last a year and will want a new product in a years time.

The documentary provides different perspectives on how design is not straight forward there are many factors which influence the final product and even when buying as using the product. Design is not simple it plays with the ideas of consumerism, personal expression, sustainability and identity.